#ASAE19: Chatbot FAQ for Associations

“Learn & Play with Purpose”—that was the motto for last week’s ASAE 2019 Annual Meeting in Columbus, OH. And that’s exactly what Stefan, Steve and I did! It was great to talk with association leadership from all over the country, getting a better understanding of the challenges and opportunities they currently face, including chatbots. Judging…

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Chatbot Development Moves Associations Beyond Transaction to Conversation

Getting your members’ attention is hard. Like you, they are busy people, constantly inundated with information, offers and requests. According to Naylor’s 2018 Association Communications Benchmarking Study, 2 out of 3 association communicators say their members are just too busy to interact with their content. So it’s no surprise that “Combating information overload and cutting…

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Clone Yourself with a Digital Twin

“I’m so busy I need to clone myself,” said every business professional ever. The internet is littered with articles on how to optimize your routine to squeeze more time out of the day, but this isn’t one of them. Instead, I’m going to show you how to delegate your work to your new Digital Twin(s).

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CEO Culture Hacks: Bring Your Brilliance

Even if you’ve recently refreshed your processes to better align with your changing world, if that’s “all” you’ve done, you’re still shortchanging yourself, bypassing potential opportunities for massive breakthroughs. Modern business software offers astounding improvements over yesterday’s systems. Most folks just aren’t aware of all the ways today’s technology can augment and empower employees. We’re talking about systems that can open emails, read them, and do half or more of the work before a human ever gets involved. Business intelligence that can offer insights to enlighten strategy and permit new modes of value creation.

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