Financial Survey System

AMT represents machinery manufacturers, analyzing purchase trends worldwide so member companies can react to the market more quickly than non-member companies. It gathers market data via member surveys. AMT’s survey process was labor intensive, requiring recurring telephone interviews of its members and manual data manipulation, all prior to performing any data analysis.

Mind Over Machines re-imagined the survey as a push process, in which AMT’s membership would self-report its sales data via a web-based survey tool. The tool employs complex data masking algorithms to automate aggregated reporting while maintaining the confidentiality of individual members’ sales and pricing information. The tool meets all federal corporate compliance, nondisclosure and anti-trust requirements, protecting AMT and its members.

AMT’s member companies began self-reporting data that previously AMT had to coax out of them. Quarterly reporting shrank from 60 to 15 days. AMT is better able to deliver on its core business, with its industry analysts assisting members with customized research supporting strategic planning and marketing.