October 25th, 2012
What’s the Big Deal About Big Data?
Big Data is Getting Tons of Attention These Days. But Why?
Big data is big business. Trillions of bytes of information are generated everyday by businesses large and small. And right in the middle of the big data picture are consumers as they browse, shop, share and communicate both online and offline.
Let’s take a look at some statistics about data growth from a McKinsey Global Institute report on Big Data:
